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Wipro And Cropin Unite To Revolutionize Global Agriculture With Cutting-Edge Climate Resilience Solutions
Wipro Partners with Cropin to Drive Data-Driven Climate Resilience in Global Agribusiness Sector
In a significant move to modernize and strengthen the global agribusiness sector, Wipro has announced a new partnership with Cropin on July 15, 2025. The collaboration aims to leverage Cropin’s AI-powered agriculture platform, combined with Wipro’s expertise in technology and supply chains, to enhance the efficiency, climate resilience, and sustainability of food businesses worldwide.
The agribusiness sector is facing unprecedented challenges due to climate change, geopolitical instability, trade tensions, and regulatory pressures such as the European Union’s (EUDR) Ecolabel Regulation. Rising demand for transparency, traceability, and sustainability has forced companies to rethink their operational strategies. Climate change, geopolitical instability, and trade tensions are reshaping the agribusiness landscape. At the same time, regulatory pressures like the EUDR and rising demand for traceability are forcing companies to rethink how they operate.
According to Krishna Kumar, founder and CEO of Cropin, “Climate change, geopolitical instability, and trade tensions are reshaping the agribusiness landscape. At the same time, regulatory pressures like the EUDR and rising demand for traceability are forcing companies to rethink how they operate.” This sentiment is echoed by Shiva Jayaraman, SVP and sector head – consumer business, Americas 1, Wipro Limited, who notes that “AI is redefining how agribusinesses operate—from sourcing and production to distribution, compliance, and sustainability.”
The partnership between Wipro and Cropin will focus on implementing AI-driven solutions across the entire supply chain, from farm-to-table. By utilizing Cropin’s platform, which leverages advanced data analytics, machine learning, and IoT technologies, Wipro aims to provide agribusinesses with a comprehensive solution for managing their supply chains more effectively.
One of the key benefits of this partnership is the ability to monitor and analyze climate-related factors such as weather patterns, soil conditions, and pest outbreaks. This data can be used to optimize crop yields, reduce waste, and improve resource allocation. Additionally, Cropin’s platform can help companies track their environmental impact, identify areas for improvement, and develop more sustainable agricultural practices.
The joint solutions from Wipro and Cropin are expected to have a significant impact on the agribusiness sector, not only in terms of climate resilience but also in terms of improving operational efficiency. By leveraging AI-powered technologies, companies can reduce costs, increase productivity, and enhance their competitiveness in the market. While the focus is primarily on agribusiness, the benefits of this partnership are expected to extend to related industries such as retail, packaged foods, food service, and restaurant chains.
These businesses face similar challenges in managing supply chains and adapting to changing climate and consumer needs. By implementing AI-driven solutions, they can improve their transparency, traceability, and sustainability practices, ultimately enhancing their reputation and customer loyalty. The partnership between Wipro and Cropin is also significant because it demonstrates the growing importance of data analytics and AI in the agriculture sector.
As the global population continues to grow, the need for sustainable and efficient agricultural practices will only increase. By leveraging advanced technologies like AI and IoT, companies can help meet this demand while reducing their environmental impact. The partnership between Wipro and Cropin represents a significant step towards building data-driven, climate-resilient, and compliant supply chains at scale.
As the agribusiness sector continues to evolve, it is likely that we will see more collaborations between technology companies, agriculture providers, and related industries. Ultimately, this trend has the potential to transform the way we produce, distribute, and consume food, creating a more sustainable and equitable future for all.