21. January 2025
Governance Key To Ipo Survival Amid Market Turmoil
Preparing for the Bell: The Crucial Role of Governance in IPO Success
The IPO market continues to evolve, and companies are coming to realize that going public is just the first step. Achieving long-term sustainability and success as a publicly traded company requires careful preparation and a solid governance framework.
Companies that rushed to go public during the 2021 boom have faced steep declines in valuation, serving as a valuable lesson. In this environment, the emphasis is shifting towards ensuring directors and leaders have the right skill sets to navigate the complexities of public markets. Companies must consider whether their directors have a range of industry and public company experience, particularly in areas like cybersecurity, artificial intelligence, and sustainability.
Sufficient independent directors are also crucial for meeting regulatory requirements and ensuring impartiality in decision-making, which is essential for building investor trust. Including directors and leaders with public company experience ensures they can make informed decisions about strategic direction and operational management. Succession planning becomes increasingly important as post-IPO board and leadership changes may receive increased investor attention.
Ideally, these steps should take place at least 12-18 months prior to the initial S-1 filing, allowing enough time to develop a strong governance framework for new directors and leaders. By doing so, companies can establish a solid foundation for long-term credibility with investors.
Earning investor confidence is critical to a successful IPO. Companies must articulate their market potential, competitive advantages, and path to long-term value creation. Investors want more than ambition; they want a clear strategy for sustainable growth and evidence of disciplined financial management.
To achieve this, companies must establish internal governance by ensuring thorough and accurate financial reporting, along with an operating plan that supports achieving results. A governance framework that connects the company’s operating plan to financial reporting and external reporting is essential in supporting the company’s story.
Companies must prioritize educating their board and employees on the IPO process and post-IPO obligations. This may require education on critical decisions directors will need to undertake during the IPO. Companies must also evaluate how company culture must evolve to support public company operations.
By prioritizing these key steps, companies can transform the IPO journey into a lasting growth opportunity, ensuring they remain competitive for years and even decades to come. With the right focus during the IPO process, businesses can build a foundation for future success and navigate the complexities of public markets with long-term resilience.
Achieving IPO readiness is not just about reaching the public market; it’s about setting the stage for sustained growth and profitability. By prioritizing governance, companies can unlock their full potential and achieve long-term success in the ever-evolving landscape of public markets.