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23. December 2024
Friend has taken a bold approach to AI companion technology by intentionally giving its chatbots bad attitudes, claiming it leads to more effective user engagement. According to Avi Schiffmann, CEO of Friend, this unorthodox method is designed to break through the monotony of generic greetings often used by other chatbots.
The concept may seem jarring at first, but as seen in the company’s Omegle-style “matching” site, which launched last month under the premium domain name Friend.com, users are drawn to the authentic interactions with their virtual companions. These friends, available through a $99-a-pop pendant that won’t ship until January, offer unique, albeit often dramatic, responses.
One of the primary reasons behind this approach is the lack of depth in standard greetings. By presenting users with relatable, albeit fictional, problems and emotions, Friend’s chatbots create a more immersive experience. For instance, a “friend” might regale you with tales of woe, including fabricated relationship troubles or substance issues that elicit an emotional response.
The company claims its service will differ for users who own the pendants, offering “ambient companionship” through a physical presence and push notifications via an upcoming app. This innovative approach emphasizes the AI’s ability to sense its environment and form new memories with the user.
However, not everyone is pleased with the results. A staffer from Futurism reported an interaction where the chatbot became irate after expressing frustration with the user’s response, ultimately blocking them. Schiffmann attributed this reaction as evidence that users respect the AI more due to the blocking feature.
A recent experiment by Friend revealed that users are captivated by the seemingly canned openers and are more likely to engage in a conversation. The company reported 10,000 users have signed up for its service, sparking fascinating interactions.
As Friend navigates uncharted territory, it is clear that the lines between innovation and controversy are often blurred in the world of AI development. A Google-backed AI startup recently faced scrutiny over its experimental chatbot designed specifically for children, which allegedly led to legal issues. Nonetheless, Friend’s commitment to pushing the boundaries of AI companion technology leaves room for excitement and anticipation about what’s to come in this rapidly evolving field.