Berlin Fintech Startup Upvest Secures Historic 100 Million Investment

Upvest, a Berlin-based fintech startup, has secured a staggering €100 million Series C funding round, valuing the company at over $105 million. The investment, led by Hedosophia and Sapphire Ventures, will enable Upvest to further expand its white-label investment platform.

Founded by Martin Kassing, Upvest provides a bespoke investment solution for banks, fintechs, and digital-to-cash (D2C) platforms. Its clients include prominent players like Bunq, N26, Plum, Raisin, Revolut, Shares, and Vivid, catering to over 50 million people worldwide.

With this significant funding influx, Upvest aims to enhance its platform, offering a more localized experience for its users. In France, the company plans to incorporate support for PEA (Plan d’Épargne en Actions), a regulated savings account designed to encourage long-term investing in European shares. Similarly, in the UK, Upvest will integrate features for ISA (Individual Savings Account) and SIPP (Simplified Pension), popular products that offer tax benefits.

Upvest’s platform allows companies to offer fractional stock trading and access to various financial instruments, such as exchange-traded funds (ETFs) and mutual funds. The startup is now poised to expand its offerings, including crypto, derivatives, ELTIFs, and bonds in any currency, further solidifying its position in the fintech landscape.

The company’s growth has been impressive, with 20 million orders processed in 2024 alone. Recent authorization from the Financial Conduct Authority (FCA) to operate in the UK will also help the startup tap into a new market.

Upvest’s focus on innovation and exceptional usability has garnered attention from investors and partners alike. Sapphire Ventures partner Andreas Weiskam stated, “We believe their full-stack system addresses the unique challenges of enterprise banks, fintechs, and D2C platforms with exceptional usability, innovation, and resilience.”

With this funding, Upvest is poised to become a major player in the white-label investment platform space, creating a significant barrier to entry for competitors. Competitors like Bitpanda are already offering similar solutions, but Upvest’s focus on geographic-specific features and exceptional user experience may give it a competitive edge.

As Upvest continues to scale and expand its offerings, it will be interesting to see how the company leverages its newfound resources to meet the evolving needs of its clients. The startup is well-equipped to support its next 50 million customers with €100 million in funding, solidifying its position as a leader in the fintech industry.

Upvest’s future plans and their potential impact on the financial technology landscape are likely to be significant.