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20. October 2025
Bengaluru, once touted as the epicenter of India’s technological revolution, is slowly ceding its crown to Mysuru, a city that has long been overlooked in the country’s tech narrative. The Karnataka government’s ambitious “Beyond Bengaluru” initiative, launched in 2024, aims to promote balanced growth across the state by investing in six regional clusters, with Mysuru emerging as a frontrunner.
Mysuru’s ascendancy is a testament to its transformation from a historic city known for its ancient temples and traditional craftsmanship to a thriving hub of innovation. The region has been actively courting investors, attracting startups, and nurturing entrepreneurship, all while building strong connections with international companies.
The Karnataka Digital Economy Mission (KDEM), a key driver behind the “Beyond Bengaluru” initiative, has set ambitious targets for Mysuru to become a $10 billion digital economy by 2030. This vision is deeply rooted in the government’s desire to create 1.5 lakh digital jobs, significantly reducing reliance on Bengaluru and promoting regional growth.
The KDEM aims to achieve this through several strategies:
The results are beginning to show. In the last fiscal year, Mysuru saw a significant influx of foreign investment, with several international companies setting up operations in the region. The city’s startup ecosystem is thriving, with over 500 startups operating in the area.
Mysuru has been investing heavily in education and skill development, with a focus on creating a pool of skilled professionals who can drive innovation and entrepreneurship.
The Karnataka government has launched several initiatives aimed at developing the region’s human capital. These include:
The impact of these initiatives is already being felt. Mysuru has seen a significant increase in the number of startups and small businesses operating in the region. The city’s startup ecosystem is becoming increasingly vibrant, with many entrepreneurs citing Mysuru as a hub for innovation and growth.
While Bengaluru remains India’s technological capital, Mysuru is quickly gaining ground. The city’s transformation is a testament to the power of government initiatives aimed at promoting regional growth and reducing reliance on Bengaluru.
The success story of Mysuru offers valuable lessons for policymakers looking to promote economic development in other regions. By investing in infrastructure, fostering entrepreneurship, and attracting international investment, cities like Mysuru can become hubs of innovation and growth, driving prosperity and reducing inequality across the country.
As cities around India continue to evolve, the emergence of Mysuru as a leading hub for innovation highlights the importance of promoting regional growth and diversification. By investing in infrastructure, fostering entrepreneurship, and attracting international investment, regions like Mysuru can drive economic development and create opportunities for growth and prosperity.